With the close of Water fast approaching, thoughts have turned towards the opening of our next exhibition – Dan Flavin: Constructed Light – and what that means for our respective jobs here. For me, that means lots of press, marketing, and new website sections. We’re meeting with our design company soon to discuss concepts. Something I’ve been drawn to lately is non-traditional advertising – not just the typical ads in the typical magazines. But what exactly does it include? I’m trying to learn more. Any suggestions for good sites to research? Interesting ad campaigns that have really struck you? I’ll keep you posted on anything I find too.
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